Sharing Red Bulls’ philosophy of actively supporting worldwide sports and athletes, Yanmar is now an Official Marketing Partner for the team. Identify different types of marketing data and apply common analytical methods to generate helpful insights for decision making in sports. The goal is to provide a cross-disciplinary approach to a variety of marketing, sales and promotions issues that confront managers: how to leverage ticket sales as a revenue source in sports and entertainment industries. This course focuses on tickets sales strategies and promotion processes highlighting the fundamental concepts, principles and application associated in this strategic area of entertainment and sport management. $5,880 for the entire certificate. Explain the intellectual relationship between quantitative and qualitative marketing tools, theories and sport context in order to effectively solve problems for sports organizations. Club members. Associate Professor; Certificate Coordinator  https://www.linkedin.com/in/yannabdourazakou/, Instructor: Leadership in the Entertainment Industry. Fred M. Haney, author of “The Fundable Startup: How Disruptive Companies Attract Capital” Motorsport. CARSON, Calif. - In the rubber match of their three game series, Concordia University Irvine took down the Cal State Dominguez Hills Toros 7-5 and clniched the series with their second straight win. Currently he is working on the new NFL stadium opening in LA next year, it is the largest and most expensive sports/entertainment venue ever built. For example: help a professional team improve the visibility of its sponsors on all format and properties. $1,470 per 3-unit class. The course prepares students to accelerate their careers in the creative industries through the exploration of leadership skills. Publications include: International Journal of Advertising, Journal of Sports Analytics, Journal of Sport Management, Journal of Education for Business, The Entertainment and Sports Law Journal, International Journal of Kinesiology and Sports. Most recently, Luke has become the Manager, Business Operations, where he oversees various aspects of the business, including youth basketball, the Agua Caliente Clippers of Ontario (G League affiliate), and guest experience. This class will cover numerous issues from construction-related concerns to marketing facilities, naming rights, and concession concerns. Data collection will take place in the CSUDH sports medicine laboratory. Contact Us. Dr. Abdourazakou is a member of the editorial board for the International Journal of Kinesiology and Sports Science, a peer-reviewed journal established in Australia. Check this program's FAQs (if provided), or simply call: 310-243-3646, email: mbaonline@csudh.edu, or use our LiveChat ↘ to ask questions or leave a detailed message regarding this program. Reviews from CSUDH Foundation employees about CSUDH Foundation culture, salaries, benefits, work-life balance, management, job security, and more. Special interest for the sports business industry as it relates to different consumer segments: fantasy sports, social media, stadium experience, advertising, VR, AR and AI. Learners may seek a certificate to advance their career-related knowledge and skills, and others more experienced in other fields may pursue a certificate as a stepping-stone toward a new job opportunity. $7,500 – Platinum Toro Sponsor Donate Now ($5,950 Tax Deductible*) Students will learn from industry leaders and gain professional experience at major studios, networks, agencies, and production companies. (1)   5 min. Prerequisites: MKT 350.Theory and practice of the strategic marketing processes applied to sports and entertainment enterprises; planning marketing mixes; market selection decisions; distribution strategies; media mergers and acquisitions; cross platform marketing; regulation issues; sponsorships and events; readings and case studies. The entertainment industry is one of the largest and most important industries in the world. He has helped open new stadiums as well as fill seats and suites with fans in existing stadiums. He has taught sports management courses in Europe and in the US for the last 14 years. Concordia Irvine Athletics. Tickets Sales Strategy with the LA Clippers (NBA) Manager, Business Operations. Interpret quantitative and qualitative marketing tools, theories and sports facilities in order to effectively solve problems. Net proceeds will be used to support the Presidential Scholars Program. Map. The Associated Students, Inc. is the official student voice of California State University, Dominguez Hills. Assess new and innovative business opportunities to strategically navigate the complex demands of the current and dynamic national and international sports business environments using technology and innovations. Without people in the entertainment venues, companies can’t attract sponsors. $2,500 cash donation to CSUDH Athletics or a $1,250 cash donation and $1,250 in product trade out (For use on the Toro Rewards App) • Sponsor’s name mentioned at SUDH home (Baseball, Softball, Soccer) games $1,250 Value Min 1 per game • Featured sponsor listed on CSUDH Athletics Corporate Partnership website for 1 year $800 Value Jerome Horton, Chairman, California State Board of Equalization CCAA Sports Sponsorship, 2020-21 conference-sponsored sports in bold | updated July 1, 2020 Men's Sports CPP CSUDH CSUEB CSULA CSUMB CSUSB CSUSM CHICO HSU SFSU SSU STAN TOTALS Baseball x x x x x x x x x x x 11 Basketball x x x x x x x x x x x x 12 Cross With new arenas, stadiums, health clubs, convention centers, and other facilities popping up all over the nation, numerous job opportunities are available in this discipline. The official Men's Soccer page for the Cal State Dominguez Hills Toros. Recognition in Dominguez Hills Today (80,000 circulation) Diamond Dominguez sponsor recognition in press releases and associated CSUDH publications; Diamond Dominguez Sponsor recognition on event website, on-site video loop at VIP reception, general reception and dinner. Access the menu above to get started! Puma is a clothing and consumer goods manufacturer and subsidiary of German company Puma SE. Summarize different types of marketing data and choose an analytical method to generate helpful insights for decision making inside a stadium. Platinum Toro Sponsor recognition on event website, on-site video loop at VIP reception, general reception and dinner. Casey’s team also works as an advertising agency for various promoters ranging from Golden Boy Boxing, K2 Promotions, Top Rank, USA Rugby, US Soccer and Soccer United Marketing. Presenting Sponsor recognition on event website, on-site video loop at VIP reception, general reception and dinner. The official athletics website for the Cal State Dominguez Hills Toros. A bachelor's degree is required for admission to the program. Athletes-Teams and Clubs-Associations-Sports events-Sponsors-3,6M. Justify the intellectual relationship between quantitative and qualitative tools, theories and sport context in order to effectively predict problems for sports organizations. This online guide provides an overview of the advertising and sponsorship opportunities available. Sponsors can search our portfolio and identify the ideal sponsorship targets. Demo Laps with driver in Porsche Cayenne SUV, (3)   10 minutes of Simulator Time on Brands Hatch Racetrack in England, Premier seating table of ten (10 tickets), Diamond Dominguez sponsor recognition in press releases and associated CSUDH publications. Topics include project development, strategic marketing, emerging technologies, and various stakeholders’ strategies in the making and television productions but also sports content. Apply Now!A bachelor's degree is required for admission to the program. Dr. Yann Abdourazakou is currently Associate Professor in the Department of Management and Marketing at CSUDH. Casey has more than 15 years of experience in the sports industry and currently serves as the Director of Marketing & Fan Development for Sharks Sports Entertainment. J. Colby Washington is a Premium Sales Consultant for Legends Hospitality, LLC with over 7 years’ experience in the sports industry. Diamond Dominguez Sponsor recognition on event website, on-site video loop at VIP reception, general reception and dinner. Search. Kishore started as a sales and marketing intern for LA Galaxy and Home Depot Center prior to getting hired full time as a Marketing Coordinator for the same venue and team. Social media followers. Casey Leppanen is a strategic marketing, promotions and broadcast executive with a proven track record of creating innovative plans that drive results for sports teams and live events. Demo Laps with driver in Porsche 911 GT3 (RS) or GT4 Turbo, (6)   5 min. (2)   10 minutes of Simulator Time on Brands Hatch Racetrack in England. The Foundation provides grants and contracts administration services for the faculty’s research, educational and other sponsored programs. $490/unit. At least 12 of these units must be in the concentration and three units must be from MGT 490; A minimum grade point average of at least 3.5 in all courses used to satisfy the upper division requirements in the major; Sponsoo connects sponsors with thousands of athletes and clubs of more than 300 different sports. Its primary tenant is the LA Galaxy of Major League Soccer and its naming rights have been held since 2019 by health provider Dignity Health . Premium Sales Consultant  https://www.linkedin.com/in/j-colby-washington-16227524/. Leadership in Entertainment with Dr. Yann Abdourazakou and various guest speakers from the greater L.A. area. Forty-five (N=45) healthy adults (18-65 years) from California State University Dominguez Hills (CSUDH) will be recruited for this study via convenience sampling. This is a comprehensive course focusing on applied rather than theoretical knowledge. He has also built advertising plans for numerous events; MMA, concerts, lacrosse, football, running / cycling / lifestyle events, bull riding, food fests and much more. Explain various practices in the selling and sales management functions and relate how sales interacts with other marketing and non-marketing functions. Athletics; Campus Calendar; Campus Map & Directions; Campus Safety Plan [PDF] ... CSUDH thanks these sponsors and other donors to the Presidential Scholars Fund. About Sponsoo. Puma sponsors a variety of sporting events in Germany. Students will learn how to use different standards and principles as it relates to the ticketing industry with all its different operations facets. -SILVER SPONSORS- The Hon. There he worked his way up as a Marketing Supervisor where in his time there was part of the 2015 MLS Marketing Team of the Year. The companies provide incentives for students such as free equipment, sports apparel, and other prizes. He has a special interest for the sports business industry as it relates to different consumer behavior segments (fantasy sports, social media, stadiums attendance, TV viewership and advertising, online viewership, participation, logo apparel, mobile device usage and sponsorship). The program trains students and professionals for a long list of careers, including professional and amateur sports, intercollegiate athletics, sports marketing or … The following sponsorship options are available for purchase. Location of California State University, Dominguez Hills Lat: 33.867122 Lng: -118.254899 ... ASI also sponsors several other campus departments. President’s Sponsor $25,000 ... Stadium Club, Dignity Health Sports Park 18VPREPS-6016 CALIFORNIA STATE UNIVERSITY, DOMINGUEZ HILLS Office of Development: 1000 East Victoria Street • Welch Hall A-425 • Carson, CA 90747 Andre Khachaturians: (310) 243-3276 • akhacht@csudh.edu • … Tax ID #47-3097839. For example: analyze the current and future prospects of a broad range of statistical methods and predictive analytics techniques to the benefit of local sports teams. From there he transitioned from sports to concerts and live entertainment in making a move to STAPLES Center and Microsoft Theater in 2017 where undertook the role as Manager of Marketing and Promotions. Samsung sponsors many sports clubs, such as; football, baseball, basketball, volleyball etc. To date Casey has created marketing plans covering the sports and live entertainment space. Having difficulty? (4)   10 minutes of Simulator Time on Brands Hatch Racetrack in England, Platinum Toro Sponsor recognition in press releases and associated CSUDH publications. One hundred (N=100) student athletes (18-45 years) from California State University Dominguez Hills (CSUDH) will be recruited for this study via convenience sampling. The online certificate curriculum in Sports Management provides the student with academic preparation and practical training that are required to be successful in one of the following segments of the sport industry: Courses will be predominantly taught by professionals with at least 10 years of experience in the sports industry, including: At the end of the program, students will be able to: Ticket sales are vital to entertainment and sports organizations’ long-term success. But these students weren’t getting ready for a commercial or a debate: they were getting primed to compete in a gaming tournament on Feb. 22 sponsored by the eSports association at California State University, Dominguez Hills, a competitive event filmed by Charter Spectrum. These are some tips: Valid account status: Students who are not enrolled, have graduated for more than two (2) years, or have no active application with the University will have their my.csudh.edu and Toromail account disabled.Multiple password reset attempts would NOT re-activate these accounts again. Sport industry website and magazine covering the latest broadcast, sponsorship, technology, and endorsement deals: SportsPro Media Catch all the latest news from the business side of sport… The online certificate is designed for both current and aspiring professionals in the sports industry. Have other questions? Sign up to receive more information. Demo Lap with driver in Porsche 911 (Carrera, S, GTS) 718 (S, GTS), (2)   5 min. 5 Puma. DH Intramural Sports has become a member of ACISF (American Collegiate Intramural Sports and Fitness) national organization. The CSUDH Athletics Department sponsors 10 intercollegiate athletic teams that compete at the NCAA Division II level. In 2014, a new opportunity arose and Luke became the Clippers’ Arena Operations Coordinator, a position responsible for the Clippers’ day-to-day relationship with STAPLES Center. Data collection will take place in the CSUDH sports medicine laboratory. SEH 400 | Ticketing Operations in the Entertainment Industry, SEH 401 | Leadership in the Entertainment Industry, SEH 403 | Sport Venues and Event Management. Evaluate experiments to evaluate and optimize sports marketing campaigns. ... bringing excitement and tradition to the campus through 10 different sports (4 Men’s, 6 Women’s). Cal State Dominguez Hills Department of Athletics 1000 East Victoria Street, SAC - 3 Carson, CA 90747 Main: (310) 243-3893 Fax: (310) 243-2152 Area code (310) for all numbers, unless specified otherwise. This sponsorship provides numerous prizes and gifts for all students enrolled in Intramural Sports or Fitness activities, including both "Fit" Male and Female Athletes of … 934. CSUDHPF Fed. consumer behavior, loyalty programs and rewards) and apply common analytical methods to generate helpful insights for decision making in sports. Search. Beginning on July 1, 2017, Uniform Guidance Procurement regulations become effective. California State University, Dominguez Hills, 1000 E. Victoria StreetCarson, CA 90747310-243-3696, © 2021 California State University, Dominguez Hills, https://www.linkedin.com/in/yannabdourazakou/, https://www.linkedin.com/in/kishore-ramlagan/, https://www.linkedin.com/in/j-colby-washington-16227524/, https://www.linkedin.com/in/lukejelliott/, https://www.linkedin.com/in/casey-leppanen-3261388/, / College of Extended & International Education, Leadership roles in the Entertainment Industry. 1000 E. Victoria Street Carson, CA 90747 310-243-3696. He has worked for NCAA, MLB, NBA, and NFL teams. Combine various types of marketing data (i.e. Theory and practice of the strategic marketing processes applied to sports and entertainment enterprises; planning marketing mixes; market selection decisions; distribution strategies; media mergers and acquisitions; cross platform marketing; regulation issues; sponsorships and events; readings and case studies. 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